The internet is a great leveller

“Don’t make me think”


Example of a wireframe
Is it the end of the high street?


Building on a quality framework
- Umbraco is our CMS of choice
- WordPress is our preferred entry-level CMS
- NopCommerce is our enterprise-level eCommerce platform
- Shopify is our preferred entry-level eCommerce platform


Example of CMS system Umbraco
Getting you noticed, organically
Search engine optimisation (SEO) is so much more than getting to the top of Google. While that is the goal, those pesky algorithms you’ll have heard about can get in the way.
- ‘On-site’ which makes sure everything from content to technical build is ticking all the boxes for Google.
- ‘Off-site’ is the external activities affect your rankings. In short, it tells Google what other sites think of yours and the content on it.

Our process
It’s important to have a process that can adapt accordingly
All digital marketing agencies worth their salt should be able to articulate a process like ours. It is the basis for all good web projects. However, the way we tackle a couple of the stages are really rather special and is what sets DPC apart from our peers.

Discovery
As with any project (e.g. building a house), the planning and early stages are the most important. We should not even be considering design or technical development until we have completed our discovery and definition phase of the project. It is like the architect’s plans for a house. Get the plans right at the start and the rest of the build flows smoothly and to budget. Included at this stage are requirement gathering, user personas and the first draft of the site map.

Design

Definition

Testing & deployment

Development
Developing your site and integrating the front end HTML, CSS and JavaScript into the CMS platform (back–end). A responsive framework is always used, we recommend Bootstrap to ensure the site looks perfect on every device, no matter what the resolution or size.

Optimisation and online marketing
Finally, it’s time to optimise your site for conversions! We help set your strategy so that quality traffic is driven to your new site, ready to get those leads rolling in. We do this through multi-channel campaigns, featuring SEO, PPC, social media and content.
Our work
Canada Life
Ensuring Canada Life remain one of the UK’S leading providers of pensions and savings plans, with a new site and financial planning tools.
Our work
London School of Economics
Raising additional funds for one of the World’s leading universities by converting their halls of residences into hotel rooms and marketing them online.
Our work
Family Quilt
A new business startup with an awesome idea for saving family memories and stories for generations with a new MVP application.

